About
Clinchdesign is a multi-disciplinary design and research consultancy specializing in sustainable innovation strategies for consumer products, services and environments. Founder Trudy Miller is an artist, designer and educator who is passionate about finding ways to do more with less.
 Trudy's SMARTER* design philosophy is rooted in the traditional practice of
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Designing it SMARTER: Sustainable: Being lasting, durable, enduring, permanent or abiding. Multivalent, syn. multi valued, multipurpose: Having many values, meanings, or appeals. Adaptive: Being flexible, supple, versatile, pliant or elastic. Responsive: Readily reacting or replying to people or events or stimuli. Transcendent: Exceeding or surpassing usual limits especially in excellence [or performance]. Economical: Using the minimum of time or resources necessary for effectiveness. Reliable: Being solid, steady, stable, substantial or sterling.
